HI.

I am Tina Kläring, an interdisciplinary designer from Hamburg.

Rooted in architecture and digital design, I move between structure and creativity with ease. I think in systems. I design in layers.
Clarity is my aesthetic.

me

More than 25 years of experience & fun.

I studied architecture in the 90s — which is where I learned to think in space, structure, and systems.

I then spent 15 years working as a web designer, navigating the early and evolving digital landscape.

I then moved into communication design in space, from print and exhibitions to corporate environments and brand experience design.

In 2017, I started a new chapter:
freelance interdisciplinary designer.

Curious by nature, I’m always learning, exploring, and expanding my skill set.

I’ve been a good friend of Photoshop since 1994,
work fluently with Illustrator and InDesign,
have a lasting crush on Cinema 4D,
I know my way around AI — and yes, the rest of the digital toolbox.

And when it comes to Word, Excel, and PowerPoint?
Let’s just say I’m more structured than most consultants.

I bring structure, experience, and perspective to projects — but also energy, optimism, and the ability to keep teams motivated.

work

Creation, Concept & Structure

I create

Design across disciplines.

From brand identities and packaging to spaces, signage, illustrations, and digital experiences.
I develop ideas, visuals, and concepts — and bring them to life with clarity and a strong sense of aesthetics.
In short, I design identities, environments, and experiences — and everything in between.

Eine große Bierflasche wechselt von einer Hand in eine andere — Packaging design ^{NEUSCHWANSTEINER}

Signage on cruise ships ^{MEIN SCHIFF, AIDA}

Signage is my secret weapon.

Systems with directions.

I think in logic, flow, and context.
Whether on land or at sea, I design signage that connects branding, architecture, and function — intuitive, coherent, and purpose-driven.

I love Structure

Clarity within complexity

I keep the overview — even in large spreadsheets, detailed production lists, HTML code, or highly technical environments.
Timelines, coordination, and intricate processes don’t overwhelm me. They energize me.

Feel free to email me to receive my portfolio.

email me